Russian Mobile Advertising Market to Reach $31 Million in 2009
June 19th, 2009 | by rarzi |
According to PricewaterhouseCoopers, a Russian mobile promotion market reached $27 million in 2008, reported commercial operation journal Vedomosti. The marketplace is approaching to enlarge to $31 million in 2009.
Most of mobile ad spending in Russia go to WAP sites as well as mobile marketing. Mobile internet promotion include of spending upon promotion delivered to mobile phones around content messages, arrangement ads, video ads, internal search, as well as alternative formats written for mobile handset screens.
The heading Russian mobile promotion use MobileDirect lifted appropriation from Ru-Net final year. In Sep 2008, Phonevalley, partial of Publicis Groupe, launched operations in Russia.
In comparison, a mobile promotion revenues in a U.S. as well as Canada were estimated during $208 million in 2009 by Parks Associates.
Source : http://feedproxy.google.com/~r/quintura/comblog/~3/I35_0SqSlA4/